How to Upload OceanWP Theme on WordPress
Ready to enhance your WordPress site with a custom theme? In this beginner-friendly tutorial, we walk you through the simple process of uploading the OceanWP theme to your WordPress site. From downloading the theme to installing and configuring a child theme, this step-by-step guide makes it easy to get started. While we use OceanWP as an example, these steps can be applied to any theme, helping you create a stunning website with confidence.
Building and Edits
With the client’s vision, content, and photos in hand, we’re diving into the website creation process—time for us to get to work while they kick back. As we build, we might reach out for clarifications or additional materials, ensuring every detail aligns with their goals. Once the framework is complete and content loaded, we’ll walk through the site together, refining pages and suggesting enhancements like categorized image galleries and a searchable photo feature. These additions not only boost usability but also encourage visitors to linger, enhancing SEO. The foundation is set—stay tuned for what’s next!
Design Elements & Content
As we shape your new website, we’re focusing on its look, feel, and content to attract your dream clients while reflecting your business. For one client’s organic farm, we blended greens, purples, and natural textures like wood and stone with a feminine-leaning yet balanced design to appeal to women, her key decision-makers. Similarly, for a salon targeting professional women aged 35-50 in a tech-savvy area, we struck a balance with clean lines, strong colors, and a subtle script font—feminine but not overpowering—paired with concise, personality-rich content. Our team guides you through design choices and refines your content to ensure your site resonates and engages effectively.
Staff Pages
Show off your team and build trust with your customers by building out Staff Pages on your website.
Extensions
Purchasing the extensions for you website domain can secure your branding.
SEO Focus
You want your website to be a lead generator or a revenue creator, so you have to build it with SEO in mind.
Ritual Hair Design Website
Over several blog posts, we detailed the journey of redesigning a website for Ritual Hair Design. From analyzing their existing site to launching a new, elaborate design, we incorporated hidden pages with hundreds of searchable client photos—tagged by hairstyle, color, and more for easy discovery on major search engines. We linked their pre-existing online store and scheduler, integrated their robust social media presence, and added a backdoor admin feature for seamless content updates via a drag-and-drop interface. Fully optimized for mobile, this user-friendly site drives traffic and engagement. Click to explore Ritual Hair Design’s new website!
How to Bring Back Traffic to Your Website
A thriving website can fade into a ghost town if you don’t adapt to changing tides. Reviving it starts with shaking up outdated strategies: boost internal linking (two to three per post) with smart anchor text to enhance dwell time and SEO, add outbound links to authoritative sources, and rethink keywords—target less competitive, high-value terms. Elevate content with professional writing, and if your design feels stale or lacks mobile optimization, invest in an overhaul. Don’t abandon ship—experiment, refine, and watch consistent effort breathe new life into your site.
