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Want to start an eCommerce site? Here’s what you need.

Thinking of launching an eCommerce site? From giants like Amazon to small family businesses, selling online offers lower costs and access to niche markets. But success requires preparation. In this guide, we cover the essentials: crafting compelling content to boost search rankings, showcasing high-quality product photos, setting up secure payment gateways like Stripe or PayPal, arranging reliable shipping options, and leveraging social media to build an audience. Whether you’re selling crafts or apparel, these steps will help you create a thriving online store with ease.

A Thousand Words

Pictures speak volumes, grabbing attention and sparking emotions that can seal a sale—so prioritize them on your website and social media. Don’t just slap any image up; use authentic, self-made shots (your phone’s camera is plenty good) or legally sourced stock photos to avoid trouble. Optimize them with keyword-rich names, ALT tags, and captions to boost SEO and draw readers in, then resize for speed. Link them where relevant—thoughtful images work hard to hook customers and elevate your brand.