Tracking Your Progress
No Google Analytics on your old website? Don’t panic—Alexa’s free tool swoops in to save the day. Just enter your URL to uncover your site’s global rank, visitor locations, bounce rate, page views, time spent, search engine performance, referral paths, linking sites, and audience demographics. Bonus: plug in a competitor’s address for the same juicy insights. It’s a quick, no-cost way to decode your traffic and spy on the competition!
Google Analytics
Is your dusty, outdated website—built years ago by a friend, cousin, or even you—still pulling in visitors? Google Analytics reveals all, for free: visitor counts, new vs. returning, time spent, bounce rate, locations, and even age, gender, and interests. Tailor content to who’s landing there, or rethink it if 18-year-old sports fans keep showing up instead of your target 45-year-old pros. Starfire builds Analytics into every site, guiding you to refresh smartly for the right crowd.
6 Key Small Business SEO Components
Unlock the secrets to higher search engine rankings with these five essential components: Keyword Research, Site Architecture, On-Page Optimization, Link Building, and Web Analytics. At Starfire, we blend art and science to target the right keywords, optimize your site’s structure, and boost link popularity—all tailored to drive your business goals. Most critically, with Google’s latest mobile-first criteria, our 100% mobile-ready websites ensure you stay visible and competitive. Learn how we fine-tune every detail for measurable success.