Website Redesign
Revamping your website can breathe new life into your online presence, but without careful planning, it risks tanking your hard-earned search engine ranking. At Starfire, we’re experts at refreshing your site while safeguarding your SEO. From redirecting URLs and managing sub-URLs to submitting updated sitemaps in Google Webmaster Tools, we handle the details—analyzing inbound links, auditing for duplicate content, and fixing broken links. Our process ensures your site not only looks great but performs better, boosting traffic and keeping your page rank intact. Ready to upgrade your website? Give us a call, and let’s make it work for you!
Mobile Optimization
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With smartphones and tablets in nearly every hand, mobile optimization is no longer optional—it’s essential. Google’s April algorithm update made it clear: if your website isn’t mobile-friendly, it’s destined for the depths of search results. At Starfire, we’ve made mobile optimization a core part of every website we build or update, ensuring your site looks great, functions seamlessly, and stays competitive. By streamlining content to fit smaller screens without sacrificing usability, we boost your site’s “find-ability” and keep it ranking high, adapting to the way people browse today.
How search engines look at your company’s online listings and determine your ranking
How your company is listed online makes a difference in how, and where you appear in search results.
So I have a blog. Now what?
Your website’s live, social media is buzzing, and your blog’s ready—but random posts won’t cut it. A smart blogging strategy tied to your marketing calendar can boost SEO and grow your online presence organically. Regular, keyword-driven content keeps your site dynamic and engages readers, driving traffic. Struggling for ideas? Take a cue from Starfire Web Design: identify keywords (e.g., “best dry cleaner” or “San Francisco laundry”), schedule posts around them, and weave in timely topics like holidays or specials. This keeps you organized, relevant, and on track for SEO success.
SEO Focus
You want your website to be a lead generator or a revenue creator, so you have to build it with SEO in mind.
The Importance of the Blog
A blog isn’t just a nice-to-have for your business—it’s a game-changer. It keeps customers connected, adds a personal vibe, simplifies social media sharing, and, crucially, keeps your website’s content fresh for Google’s ever-watchful eye. Yes, it’s another task amid payroll and stocking shelves, but its impact on SEO and engagement makes it worth it—even if you delegate it to a trusted employee. Starfire’s got you covered: we’ll set up your blog, provide clear instructions, and offer live support to ensure you’re confident, no prior experience needed. Focus on your to-do list—we’ll handle the rest!
6 Key Small Business SEO Components
Unlock the secrets to higher search engine rankings with these five essential components: Keyword Research, Site Architecture, On-Page Optimization, Link Building, and Web Analytics. At Starfire, we blend art and science to target the right keywords, optimize your site’s structure, and boost link popularity—all tailored to drive your business goals. Most critically, with Google’s latest mobile-first criteria, our 100% mobile-ready websites ensure you stay visible and competitive. Learn how we fine-tune every detail for measurable success.
How to Bring Back Traffic to Your Website
A thriving website can fade into a ghost town if you don’t adapt to changing tides. Reviving it starts with shaking up outdated strategies: boost internal linking (two to three per post) with smart anchor text to enhance dwell time and SEO, add outbound links to authoritative sources, and rethink keywords—target less competitive, high-value terms. Elevate content with professional writing, and if your design feels stale or lacks mobile optimization, invest in an overhaul. Don’t abandon ship—experiment, refine, and watch consistent effort breathe new life into your site.
